Bostik, Inc., a world leader in specialty adhesives and installation systems for building construction, has announced several promotions and one appointment within its Consumer & Construction Business Unit, to support its current business plan for continued growth and innovation.
Lenel Brown has been promoted to Marketing Communications Manager. She joined Bostik in 2013 as a Marketing Communications Assistant and progressed to becoming Senior Marketing Communications Coordinator. In her new role, Lenel will spearhead various components of marketing communications including e-marketing, lead generation/automation, merchandising, promotions, advertising, public relations, social media and trade expositions.
New to Bostik, Brian Moyer joins as Digital Marketing Manager. With 14 years of cutting-edge digital marketing experience, he most recently was Marketing and Digital Communications Manager for Johnson Controls International. Prior to that, Brian spent ten years with The Sportsman Channel/Outdoor Sportsman Group Networks in a variety of digital marketing and media leadership roles.
Renee Kousek has been promoted to Senior Digital Marketing Specialist. Since 2015, Renee has worked as Bostik’s Graphic Designer, handling numerous projects including rebranding efforts and the transition of web content/launch of the new Bostik website this past month. In her new role, Renee is responsible for website design and content management, web analytics, digital advertising execution and development and maintenance of digital resources.
Rounding out this team, Patrick Harrington has been promoted to Creative Services Manager. He joined Bostik in 2013 as a Graphic Designer and most recently served as a Graphic Design Supervisor. Patrick’s new role includes directing all creative branding. He takes the lead in directing advertising, collateral, merchandising, product packaging and digital assets including all photography and videography.
“Our most powerful asset is our incredible team of talented people who day in and day out do whatever is needed to support our customers and our sales team,” stated Eric Loferski, Bostik’s Director of Marketing. “Together, this team brings years of proven experience, which further strengthens services to our distributors and contractors alike. Throughout their tenure at Bostik, these individuals have proven themselves to be exceptionally strong leaders and champions of our team!”