Flooring distributor Belknap-Haines-STC has promoted Brian Green to the newly created position of chief sales & marketing officer – North America. In this role, he will lead all sales, marketing and product management efforts across the entire North American market, encompassing the Northeast, Mid-Atlantic, Southeast and South-Central regions. This strategic alignment supports Belknap-Haines’ “One Company” branding initiative.
Since joining Haines in 2004 as an account executive, Green has consistently exceeded expectations in roles including regional sales manager, director of sales, senior vice president of sales & marketing, and most recently, chief sales & marketing officer for Haines (South). Notably, in 2023 he successfully expanded his leadership scope to encompass the sales and marketing efforts for STC in the South-Central region.
“Brian is a proven leader and one of the most accomplished sales executives in our industry,” stated Paul Castagliuolo, president of Belknap-Haines-STC. “He consistently exceeds expectations in every role we entrust him with. His deep understanding of the industry, customer needs and ability to deliver results make him uniquely qualified for this critical position.”
Green added, “I am excited about the opportunity to unify the Belknap-Haines-STC team under one vision. Our collaborative efforts across sales, product management and marketing will be the foundation for our businesses growing stronger together as one organization. This, ultimately, will benefit all our valued partners.”
For more information, visit www.BelknapWhite.com.
