The National Tile Contractors Association (NTCA), the world’s largest tile contractor association, is sponsoring the World of Tile Pavilion at the Construction Education Foundation of Georgia (CEFGA) CareerExpo, taking place at the Georgia World Congress Center on March 12-13 in Atlanta, Ga.
CEFGA was founded in 1993 by construction leaders who recognized a need for quality construction skills training in Georgia. The CEFGA CareerExpo links students directly to professionals in the areas of construction, utility contracting, highway contracting, electrical contracting, mechanical contracting, energy, mining and more. The event features hands-on displays that allow students to engage with industry leaders, equipment and materials and tap into their unique skills and interests.
According to Rod Owen, president of NTCA Five-Star Contractor C. C. Owen Tile Company, Inc., the organization held its first career fair in 2005, but the tile trade wasn’t represented until 2008 when Owen asked for a space in the expo.
C.C. Owen Tile, leading tile manufacturer Daltile, and installation materials supplier LATICRETE International will be co-sponsoring the Pavilion with NTCA. Together, the four entities are working to promote the ceramic tile industry as a leading career opportunity to consider for high school age students at the 2020 event.
Owen believes the CareerExpo is a great avenue to display the opportunities that are available in the tile industry, and is planning for an impact far beyond the day of the event. While he knows many students who come to the expo may use it as an excuse to get out of class, he hopes the experience will educate some of the students or their teachers about the opportunities available. “[After attending the expo], there might be that construction teacher that listened and understood the opportunities, and is now back in the classroom counseling students and advising them about their potential in our industry,” Owen said.
NTCA Executive Director Bart Bettiga agreed the event is a good opportunity to expose students to the tile industry. “Helping to recruit the next generation of tile setters is a part of the NTCA mission,” Bettiga explained. “High school students may not know yet what career path they want to take. If they haven’t been exposed to the tile industry, they may not know what a lucrative career it can be and how many options it holds. At events like this, we can show students how they can become our future industry leaders.”
The CEFGA CareerExpo also features the SkillsUSA state championships, a competition in which students showcase their skills in a number of construction-related disciplines. This CareerExo continues to grow each year and, in 2019, drew a record 8,615 attendees.