Sika has launched its new “Bring It On” marketing campaign, showcasing the company’s full range of installation products including primers, patches and repair compounds, self-levelers, moisture mitigation systems, flooring adhesives and tile setting materials.
The campaign made its debut earlier this year during The International Surface Event (tise) in Las Vegas. Central to the campaign is the Sika Secure System, a comprehensive, top-to-bottom portfolio of products engineered to address contractors’ typical jobsite challenges. The system incorporates technologies from the Schonox, SikaBond, SikaLevel and SikaTile product lines.
“With our state-of-the-art formulations and the opening of our new 250,000 sq. ft. mortar production facility in southern New Jersey, we are uniquely positioned to offer customers one of the most comprehensive installation supply portfolios in the industry,” said Marlene Morin, sr. dir. of floor covering, interior finishing at Sika Corp.
She added, “With dozens of state-of-the-art manufacturing and warehousing facilities strategically located across the country, we are well positioned to produce and deliver best-in-class installation materials.”
