Organizers of TISE (The International Surface Event)—comprising Surfaces, StonExpo/Marmomac and TileExpo)—say they are prepared for the upcoming show with industry-specific education. New to the show will be the industry’s first Women’s Leadership Conference.
“We’ll cover issues important to professional and entrepreneurial women in the flooring industry,” said Lis Calandrino, a speaker at TISE 2022. “I’ve always been impressed at how TISE is always open to new ideas. It keeps me coming back. They are always finding ways to engage with all of us and finding ways to make us better at what we do.”
“The show’s reputation has been built not only on the quality of its exhibitors but the strength of its educational offerings,” noted Paul Treanor, Senior Manager, Content and Community for TISE. Treanor, along with input from the TISE Advisory Council (featuring leaders from industry trade publications, associations, retailers and manufacturers) has carefully planned and curated the educational offerings at the annual convention for almost 20 years.
Some of the hottest topics to be covered include “Employee retention, the installation crisis and trends in the business. These are the overarching interests of our retailer and contractor attendees,” Treanor stated.
Education and training will be provided via four distinct platforms: TISE Seminars, TISE Live Main Stage, TISE Live Demo Stage and TISE TV. In addition, associations and organizations will host special training events, including International Certified Flooring Installers Association’s (CFI) finalist round in the National Installer of the Year Competition.
The breakout seminars are the core of TISE Education, with 24 top professionals providing 34 engaging learning experiences for each of the TISE show brands. The curriculum covers a range of subjects, from business basics, common SEO and social media mistakes, to running an installation shop at peak performance, what defines a woman-owned business and how to survive an OSHA inspection.
TISE will set aside a spacious area on the show floor to provide free, high-level presentations concerning the biggest issues affecting the floor covering industry. Industry leaders from various fields will address a variety of major topics. In 30-minute “fireside chats,” lively panel discussions and casual interview styles with Q&As, topics will include the installation crisis, developing communities—both online and local—and retailers and installers working together. TISE will also share the latest consumer and industry survey research from Mystery Shopper Services.
Just as with the Main Stage, the Live Demo Stage is free and open to all. All flooring types, adhesives, grouts and coatings will be demonstrated. Plans call for 12 product demonstrations for all three days.
For those unable to attend in-person, TISE TV will record TISE Main Stage and Live Demo Stage presentations and stream them into the hybrid event, “the TISE Live Virtual Event | Vegas Edition,” sponsored by Mannington with Microban.
For more information, visit https://www.intlsurfaceevent.com.
